Grocery economics

Conversion, basket size, and what a search-heavy storefront actually costs.

The intent-to-cart gap

Grocery shoppers rarely abandon because they changed their mind. They abandon because assembling the basket is work, and search-heavy storefronts charge that tax on every single item.

6 min read

Test it on your own traffic.

A contained pilot, your brand on the front, your checkout at the end.

Start a pilot

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